Can Paul Andrew Fix Ferragamo’s Style Drawback
“Coherence” being the operative phrase right here, and one thing that was notably missing in the brand’s most latest present, which featured footwear by Mr. Andrew and clothes by Mr. Rigoni, and was generally perceived as making no sense.
What does make sense is that Mr. Andrew would come out on top, given the number of editors within the audience sporting his latest Ferragamo sneakers (you might inform by the gold flower-shaped heel), and the truth that Salvatore Ferragamo himself, a shoemaker, built his model on footwear. Also the fact that in the first six months of 2017, apparel — both men’s and women’s — was accountable for less than 5.Eight % of group revenues, while footwear was answerable for 43.6 %.
Nonetheless, the numbers indicate that Ferragamo has not, a minimum of because the turn of the millennium, had any actual identity in clothing. Past a certain facility with leather-based, there seemed to be little or no ambition to outline a standpoint on women’s put on, or on how Ferragamo salvatore ferragamo dress oxford shoes may replicate the exigencies of women’s lives. Mr. Andrew’s job can be to inject an precise signature concept (or three, or 5) into the collection.
Whether he can do with skirts what he did with shoes, however, is now the question.
There may be precedent: Although Mr. Andrew is the first designer to come back specifically from the footwear sector in recent times, a variety of current inventive administrators for major manufacturers have come from accessories: Alessandro Michele at Gucci, Maria Grazia Chiuri at Dior, Pierpaolo Piccioli at Valentino, and Stuart Vevers at Coach.
Even more pointedly, again in 2004, Kering — then PPR, owner of Gucci Group — named three designers to take over at Gucci after Tom Ford left: Frida Giannini for accessories, John Ray for men’s put on and Alessandra Facchinetti for women’s put on. Inside two years Ms. Giannini was the just one left (she was fired in 2014). In case you have just about any concerns concerning wherever in addition to how you can employ Salvatore_Soviero, you’ll be able to call us at our own site. Which suggests that, although Guillaume Meilland stays the design director for men’s put on at Ferragamo, another change could possibly be in the offing. Those that don’t study from historical past, and many others.
It’s worth noting that Mr. Andrew now has a distinct title from Mr. Meilland, whereas previously they were separate but equal. It may sound picayune but, in massive organizations, such issues matter.
Neither Ferragamo nor Mr. Andrew had been accessible for further remark. Mr. Andrew’s first full Ferragamo women’s assortment will be for fall 2018, debuting in February in Milan. It will be, as they say, “a total look.” Then we’ll see.