Avoid Seasonal Wardrobe Malfunctions With Armarium’s Styling Device
Holiday dressing isn’t easy, however Armarium is making it a bit easier. Instagram/Armarium
We are able to all relate to the nightmare that’s being fully underprepared for a vacation occasion. To set the scene, it’s an hour earlier than the festive bash begins and you’re standing in front of your closet carrying only a pair of Spanx, solely to understand your dress doesn’t fit, your stilettos pinch your toes and your clutch is the incorrect color.
It’s occasions like these when only a fairy godmother or a celeb stylist may help save the day. And while we have no leads on the place to discover a tiny magical vogue fairy, we are able to share the news you could, in truth, have a professional stylist prep you for your next event—and no, you don’t want a multi-million dollar movie contract with the intention to afford it.
Just in time for the holidays, the luxe borrowing service Armarium has launched a digital styling tool referred to as Armibot, an interactive function on their web site that helps pull together particular lookbooks to your sartorial needs. This digital stylist is cheeky and smart; she asks a slew of questions on the rationale you’re in search of an outfit, including your occasion, your most well-liked silhouette, your physique sort, your shoe choice and your present style icon. The questions will then be used to drag collectively a lookbook for you, including a number of gown choices and some coordinating accessories.
Let the Armibot help you figure out johana salvatore ferragamo your vacation dressing situation. Courtesy Armarium
This borrowing service is a lot better suited to the trend lady than competitor Rent the Runway is; designers on the positioning includes Jason Wu, Emilio Pucci, Alberta Ferretti, Brandon Maxwell, Salvatore Ferragamo, Marc Jacobs and Peter Pilotto. The lookbooks from Armibot may also faucet product that’s now accessible for buy from Armarium’s partner boutiques, which incorporates Web-A-Porter, Kirna Zabete, Copious Row, Pilot and Powell, 20Twelve and Capitol.
For a three-day turnaround and a charge ranging between $eighty five and $110, Armarium presents access to Nausheen Shah, J. Errico and La Marque‘s Meredith Melling and Valerie Boster (each of whom are additionally Vogue alums), who will curate your personal lookbook. Need your choices faster An in-house Armarium stylist will whip up some choices inside 24-hours and ship them over, free of cost.
An instance of an Armarium lookbook. Courtesy Armarium
“The new Armibot will enable us to scale our styling service and permit us to partner extra closely with retailers. Now, we can assist you to complete your look in essentially the most seamless method, via the lookbook which can come complete with rental objects from the Armi, alongside one of the best edit of what to buy,” stated Armarium CEO and founder, Trisha Gregory.
Shoppers at the aforementioned associate shops of Armarium may also have the ability to rent seems to be on site. Sure, you’ll be able to visit Kirna Zabete johana salvatore ferragamo and stroll out with a designer look on loan—although you’ll have to purchase the equipment mandatory to complete the look.
Armarium was started by two trend business insiders, Gregory and Alexandra Lind Rose, in 2015 as a response to the ever-changing retail scene. The duo had a mission to tap into the sharing economy with excessive fashion—and they appear to have discovered fairly a bit of success. Over the previous two years, the corporate has raised $3 million in funding, from traders including Carmen Busquets, Holli Rogers and C Ventures.
So what’s subsequent for the burgeoning trend business Bringing the Armibot to their partner’s web sites. Feels like it’s about time to get conversant in this very chic form of expertise.